Jetour Zhongheng: Chery’s Luxury Hybrid SUVs to Rival Jeep and Land Rover

Avtomobil yangiliklari 91 Koʻrishlar

Chery’s sub-brand Jetour is set to redefine the off-road vehicle segment with a new series of luxury hybrid off-roaders. The much-anticipated launch, nomli Jetour Zhongheng (Jietu Zhongheng), will take place at a product launch conference on January 22. Here’s everything we know so far.

Challenging Industry Giants: Jeep and Land Rover

Jetour’s ambitious new lineup is designed to rival iconic brands like Jeep va Land Rover. With the initial model targeting the Tank 700, the series aims to establish itself as a leader in the hybrid off-road market.

To solidify its position, Jetour has registered three trademarks:

  • Jetour G900
  • Jetour G700
  • Jetour F700

These models will form the backbone of Jetour’s luxury off-road segment, reinforcing its competitive edge.

A Legacy of SUVs and Off-Road Excellence

yilda tashkil etilgan 2018, Jetour specializes in SUVs, offering a mix of internal combustion engine (MUZ) va plaginli gibrid elektr transport vositalari (PHEV). Ga binoan Li Xueyong, Deputy General Manager of Chery avtomobili, Jetour plans to launch:

  • 4 light off-roaders
  • 3 strong off-road models
  • 1-2 luxury off-roaders

This new luxury series aligns with Chery’s broader vision of positioning Jetour alongside leading global brands.

Collaboration and Cutting-Edge Technology

Jetour leverages Chery’s advanced off-road technology and gains insights from Luxeed, a joint venture between Chery and Huawei. This partnership reflects Jetour’s commitment to building a high-end brand image, aligning with global standards of luxury and performance.

Unlike its competitor Tank, which offers a mix of ICE and PHEV models, Jetour’s new lineup will focus exclusively on yangi energiya vositalari (NEVs). The emphasis on hybrids underscores the brand’s dedication to sustainability and innovation.

A Glimpse into the Future

Jetour’s move into the luxury hybrid off-road segment highlights Chery’s broader aspirations. As Chery is also a joint venture partner of Jaguar Land Rover (JLR) Xitoyda, it plans to introduce a Freelander brand using its E0X platform. This collaboration further cements Chery’s expertise in premium vehicle manufacturing.

The unveiling on January 22 is expected to provide more details about the Jetour Zhongheng series, including the debut of its first model and possibly a sneak peek of future designs.

Jetour’s Current Lineup

Hozircha, Jetour offers a range of small and medium-sized SUVs powered by both ICE and PHEV technologies. With the addition of the luxury off-road lineup, Jetour is poised to expand its footprint in the global SUV market.

Stay tuned for updates from the January 22 press conference, where Jetour will showcase its vision for the world’s leading hybrid off-road brand.