ยอดขายทั่วโลกของ Volkswagen Group พุ่งขึ้นโดย 12.8% ในช่วงครึ่งปีแรก
โฟล์ค สวา เก้น Group’s Global Sales Surge by 12.8% ในช่วงครึ่งปีแรก, รถยนต์ไฟฟ้าบริสุทธิ์ Sales Soar by 48%
ใน 2022, Volkswagen Group เผชิญกับปีที่ท้าทายด้วยการส่งมอบที่ทําสถิติต่ําสุดใหม่ใน 11 ปีเนื่องจากข้อจํากัดด้านอุปทานและการหยุดการผลิตชั่วคราว. ในช่วงครึ่งแรกของ 2022, the group’s global deliveries plummeted by 22% compared to the previous year. อย่างไรก็ตาม, in the second half, the supply situation slightly improved, leading to a 12% year-on-year increase in global sales.
ในช่วงครึ่งแรกของ 2023, benefiting from further improvements in the supply situation and other factors, Volkswagen Group witnessed a 12.8% year-on-year growth in global deliveries, ถึง 4.3722 ล้านคัน. From a market perspective, except for the Chinese market, Volkswagen Group achieved sales growth in all other global markets during the first half of this year.
ยอดขายทั่วโลกของ Volkswagen Group พุ่งขึ้นโดย 12.8% ในประเทศจีน, Volkswagen Group delivered 1.4519 million vehicles in the first half of this year, experiencing a slight decline of 1.2% compared to the previous year. After a challenging start in the first two months of this year, the group’s deliveries from March to May saw a significant year-on-year increase. อย่างไรก็ตาม, in June, deliveries in China experienced a slight downturn due to factors such as the reduction of purchase tax exemptions for fuel vehicles and local government subsidies, which had boosted sales in the same period last year.
ในช่วงครึ่งแรกของ 2023, Volkswagen Group’s market share in the Chinese fuel vehicle market increased from 18% ถึง 20%, further solidifying its leading position in this segment. Stephan Wöllenstein, CEO of Volkswagen Group China, ระบุ, “Based on our ‘In China, For China’ ยุทธศาสตร์, we have developed robust plans for the next innovative leap. We are focused on long-term profitability and sustainable business models, without compromising for short-term success.”
In the European market, Volkswagen Group delivered 1.6435 million vehicles in Western Europe, representing a growth of 26.9% compared to the previous year. In Central and Eastern Europe, deliveries reached 253,400 รถ ถัง, เพิ่มขึ้น 11.6%. In the North American and South American markets, the group’s deliveries were 458,700 และ 221,300 รถ ถัง, ตามลําดับ, with year-on-year growth rates of 14.2% และ 14.5%.
ยอดขายทั่วโลกของ Volkswagen Group พุ่งขึ้นโดย 12.8% Looking at the brands under the Volkswagen Group, in the first half of this year, Volkswagen Passenger Cars achieved a 7.2% year-on-year sales growth globally, mainly driven by a 13.1% growth in the second quarter. SEAT/CUPRA and Volkswagen Commercial Vehicles experienced significant increases of 28% และ 29%, ตามลําดับ. Audi’s sales grew by 15.5%, while Porsche saw a 14.7% เพิ่ม. Lamborghini/Bentley sales slightly declined by 0.4%, only 100 units less than the same period last year.
It is worth mentioning that Gernot Doellner, Volkswagen Group’s strategic executive, will take over as CEO of Audi, replacing Markus Duesmann, effective from September 1st. Insider sources revealed that the top management of Volkswagen Group was dissatisfied with Audi’s performance, leading to a change in leadership. With the new leadership in place, Audi’s sales performance in the second half of this year may further improve.