Nio ยืนยันการเปิดตัว EC6 ใหม่ในเดือนกันยายน 15 และยอมรับการสั่งซื้อล่วงหน้าแล้ว

นิโอ (สวทช.: สนช.) ได้ยืนยันการเปิดตัว EC6 รุ่นใหม่อย่างเป็นทางการแล้ว, รถเอสยูวีคูเป้ไฟฟ้าอัจฉริยะ, กับกิจกรรมที่กําหนดไว้สําหรับเดือนกันยายน 15, เริ่มต้นที่ 8 เวลาปักกิ่ง. ลูกค้าที่สนใจมีตัวเลือกในการสั่งซื้อ EC6 ล่วงหน้าโดยชําระเงิน RMB 5,000.

This announcement from Nio follows information previously shared by a social media user regarding the upcoming EC6 launch.

The EC6 is the only remaining Nio model that has yet to transition from the older NT 1.0 platform to the newer NT 2.0 platform, and Nio has not provided further details about the vehicle at this time.

A Weibo user quoted Nio’s co-founder and president, Qin Lihong, as revealing at a partner conference that the new EC6 would be released on September 15, with deliveries commencing shortly after.

Nio had previously indicated its plans to launch and begin deliveries of the upgraded mid-size coupe SUV, the EC6, ในเดือนกันยายน. This launch would mark the completion of a full product transition to the NT 2.0 platform, as mentioned during an analyst call on August 29 following the release of the company’s second-quarter earnings report.

Nio’s product lineup, which includes eight models, is aimed at the premium pure-play electric vehicle market, catering to the diverse needs of premium segment users and driving steady growth in overall deliveries.

The Nio App has updated the EC6 page, allowing consumers to reserve the model by making a RMB 5,000 deposit. This pre-order not only secures access to limited-time pre-sale benefits but also enables pre-order holders to earn Nio Credits rewards worth RMB 1,000 upon confirming their order.

The original launch of the EC6, based on the NT 1.0 platform, took place on December 28, 2019, with initial deliveries starting in September 2020. ในเวลานั้น, it was offered in three versions with prices ranging from RMB 396,000 เป็น RMB 496,000. The starting price was RMB 10,000 higher than the older ES6, which was based on the NT 1.0 platform and also available in three versions.

Nio made adjustments to its pricing strategy at the end of June, reducing the prices of all models by RMB 30,000 and transitioning the previously free battery swap service into a paid option, which is no longer available as of August.

ปัจจุบัน, only one version of the new ES6, based on the NT 2.0 platform, is offered with a starting price of RMB 338,000. Traditionally, Nio has priced its niche models RMB 10,000 higher than the base models, but it remains to be seen how the new EC6 will be priced, with the possibility of it aligning with the ES6 pricing, exceeding expectations.