Tesla’s Redesigned Model 3 Takes Center Stage at Beijing Trade Fair in China

Tesla is making its presence felt in China with the revamped Model 3, which was first revealed for pre-sale in the country on September 1. Now, Tesla (NASDAQ: TSLA) is officially introducing the upgraded Model 3 at a trade fair in Beijing.

This real-life debut of the revamped Model 3 is taking place at the China International Fair for Trade in Services, as announced by Tesla on Weibo. The trade fair commenced on September 2 and is set to continue until September 6. The event is divided into two segments: September 2 to September 3, reserved for professional attendees, and September 4 to September 6, open to all visitors. The venue for this event is the Shougang Park at the China National Convention Center, according to information available on the event’s website.

Notably, Tesla’s presence at this event is marked by booth E4-01. It’s a significant appearance for the American electric vehicle (EV) manufacturer, given its absence from both the Shanghai auto show in April and the Chengdu auto show in late August earlier this year.

The revamped Model 3 boasts several enhancements, including a wrap-around cabin equipped with ventilated seats. Tesla also highlights the front and rear screens, which offer an immersive audio-visual experience. Additionally, the sedan is noted for its impressive wind resistance rating of 0.22 Cd and an impressive range of up to 713 kilometers.

While Tesla didn’t provide extensive details, they did share nine images of a red Model 3 on display at the event.

It’s worth mentioning that Tesla took the industry by surprise by launching pre-sales of the revamped Model 3 in China on September 1. This marked the official debut of the model, which had been internally codenamed “Highland.”

Tesla’s Chinese website has been updated to showcase the new Model 3, emphasizing its redesigned exterior and interior.

Regarding the variants available, the new Model 3 retains the single-motor, rear-wheel-drive option in its entry-level configuration. However, the previously offered dual-motor performance version has been replaced by a dual-motor long-range version.

In terms of pricing, pre-sale prices for the entry-level rear-wheel-drive Model 3 in China start at RMB 259,900. This represents an increase of RMB 28,000, or 12 percent, compared to the starting price of the previous model, which was RMB 231,900.