Li Auto’s Strategic Focus on Domestic Market Continues until 2025, Despite Private Vehicle Exports

In the first two weeks of July, オーバー 200 Li Auto vehicles were privately exported to Central Asia and the Middle East, according to the CEO.

(Image from Li Auto CEO Li Xiang’s Weibo.)

李汽車 (ナスダック: 李) will not enter overseas markets until 2025, despite some demand for its vehicles abroad.

During a recent Weibo post, 李翔, the founder, 議長, and CEO Li Auto, revealed that more than 200 Li Auto vehicles were exported by private individuals in the first two weeks of July. The investigation conducted by Auto found that Central Asia and the Middle East were the primary destinations for these exported vehicles.

Li Xiang stated,先に, parallel imports were popular in China, but now parallel exports are gaining popularity.”

しかし, Li Auto will remain focused on achieving its 2025 target and will not venture into overseas markets until then. かつ, Li Auto plans to maintain its direct sales model in international markets.

6月に 21, Li Xiang shared on Weibo that Li Auto aims to achieve annual sales of 1.6 million vehicles and annual revenue of 500 10億元 ($70 十億) によって 2025.

In contrast to 李汽車, 仁尾 (ニューヨーク証券取引所: ニオ) entered the European market in 2021, establishing directly operated stores and launching multiple models. 鵬 (ニューヨーク証券取引所: ティッカー) has also entered Europe and recently announced a partnership with a local dealer to expand into Israel.

The Weibo post by Li Auto’s CEO included an image of the Li L7, the company’s five-seat SUV, 価格は 31,800,000 tenge ($71,630) in Kazakhstan.

The Li L7 Li Auto’s most affordable model, 人民元から 319,000 ($44,430) 中国で.

All of Li Auto’s models are extended-range electric vehicles (エレブ). The Li L8 and Li L9, the other two models, currently start at RMB 339,800 と人民元 459,800 respectively in China.

In the comments section of Li’s Weibo post, some users shared images of the Li L9 spotted in Kazakhstan and Russia.

($1 = 443.9500 Kazstani tenge, $1 = 人民元 7.1802)