BYDの新ブランド, ファン・チェン・バオ, ロゴを発表

BYD’s New Sub-Brand, ファン・チェン・バオ, Unveils Logo and Reveals First Model Name

BYD's New Brand, Fang Cheng Bao, Unveils Its Logo - Trade News - 1

ファン・チェン・バオ, BYD’s recently introduced sub-brand, has unveiled its logo following the announcement of its first model’s name ten days ago. The logo, shared by Fang Cheng Bao on Weibo, features a horizontally placed arrow design.

The brand name “ファン・チェン・バオ” translates toFormula” そして “Leopard.The termFormularepresents mathematical precision, つつ “豹” signifies power, according to the brand’s poster.

BYD's New Brand, Fang Cheng Bao, Unveils Its Logo - Trade News - 2

BYD officially introduced the Fang Cheng Bao name on June 9, adding it to its existing brand matrix, which includes Dynasty, Ocean, デンザ, と楊光.

先に, BYD referred to the new brand’s first model with the codename SF, describing it as a hardcore SUV expected to launch this year.

7月に 4, Fang Cheng Bao announced that its inaugural model would be called the Leopard 5.

BYD's New Brand, Fang Cheng Bao, Unveils Its Logo - Trade News - 3

Pricing information for Fang Cheng Bao’s first model has not been provided by BYD during the preview period. しかし, AutoinChina reported earlier that the model is expected to target a price range of 400,000 元 ($56,030) 宛先 600,000 元.

There have been rumors circulating this month that Fang Cheng Bao’s first model will be equipped with BYD’s DM-o powertrain, which will be the third hybrid system from BYD, alongside the DM-i and DM-p.

現在は, about half of 比亜迪‘s monthly sales consist of battery electric vehicles (BEVの), while the other half comprises plug-in hybrids (PHEV(ペブ)). The DM-i focuses on fuel economy among the PHEVs, while the DM-p emphasizes performance.

BYD's New Brand, Fang Cheng Bao, Unveils Its Logo - Trade News - 4

The DM-o is anticipated to combine the technological strengths of the DM-i and DM-p, providing the vehicle with a total combined range of up to 1,200 kilometers and a total powertrain power of up to 500 キロワット, as reported by several local media outlets earlier this month.

(手記: $1 = 人民元 7.1388)