Top-Selling Car Brands in China in August 2023 – BYD Memimpin, VW Follows, Toyota in Third Place

Pada bulan Agustus 2023, si Chinese automobile market continued its robust performance, registering the sale of 1.920 million new cars, as the China Passenger Car Association (CPCA) reported. This figure represents a 2.5% increase compared to the previous month, highlighting the resilience and growth of the industry. Terutama, the market witnessed significant activity in the new energy vehicle (VERSI BARU) sector, dengan 491,000 kendaraan listrik (EV) dan 225,000 plug-in hybrid electric vehicles (PHEV) finding buyers. NEVs accounted for 37.3% of total vehicle sales, underscoring their escalating importance in the market.

BYD Secures the Top Spot
Regarding market dominance, BYD emerged as the top-performing auto brand in China for the month, achieving remarkable sales figures. BYD terjual 230,077 Kendaraan, securing an impressive 11.98% market share.

Volkswagen maintained its second-place position as the second best-selling brand in China, with total sales reaching 195,548 cars. This achievement translated to a 10.18% market share. Toyota secured the third spot, Menjual 155,491 Kendaraan, equivalent to an 8.10% market share.

Honda closely followed in fourth place, dengan 102,105 vehicles sold, capturing a 5.32% market share. Changan rounded off the top five, recording sales of 82,243 cars, which accounted for a 4.28% market share.

Tesla Adopts New Delivery Strategy
Tesla implemented a change in its delivery strategy in the Chinese market. Unlike the previous year, when Tesla typically conducted large-scale deliveries at the end of each quarter, the company now carries out these deliveries in August. This strategic shift led to a remarkable 122% year-on-year increase in Tesla’s sales in China for August, further solidifying its position as a significant player in the Chinese EV market.