2024 Guangzhou Auto Show: Geely Cowboy Small SUV Opens for Pre-Sale Starting at RMB 95,900

The 2024 Guangzhou Auto Show marks the exciting debut of the Geely Cowboy, a small SUV with a light off-road aesthetic that is now available for pre-sale. Geely has introduced two models in this lineup, with prices ranging from RMB 95,900 to RMB 101,900. Early customers who place orders during the pre-sale period will enjoy exclusive perks, including an off-road equipment package valued at RMB 6,000. This package features an Indulgence Mountain Equipment Rack, Chaolv Magic Backpack, and a Multi-function Chaolv Tool Kit. Moreover, early buyers will gain priority in vehicle delivery. The official launch is scheduled for November 2024.

2024 Guangzhou Auto Show: Geely Cowboy Small SUV Opens for Pre-Sale Starting at RMB 95,900 - Car News - 1

 

Bold Design with Off-Road Appeal

The Geely Cowboy boasts a distinctive exterior, featuring split headlights paired with a top-mounted LED light strip and vertically aligned high and low beams for a cutting-edge look. The SUV comes in four stylish colors: Snow White, Jungle Green, Volcanic Ash, and Desert Brown. Enhancing its rugged appeal, the matte black trim and silver skid plates amplify the vehicle’s adventurous vibe.

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Sporty Side Profile

The two-tone body design, accented with dark gray wheels and vibrant red brake calipers, exudes a sporty character. A roof-mounted luggage rack adds functionality, ideal for outdoor adventures. In terms of size, the Cowboy measures 4,442 mm in length, 1,860 mm in width, and 1,770 mm in height, with a 2,640 mm wheelbase, offering ample space for both passengers and cargo.

2024 Guangzhou Auto Show: Geely Cowboy Small SUV Opens for Pre-Sale Starting at RMB 95,900 - Car News - 4

2024 Guangzhou Auto Show: Geely Cowboy Small SUV Opens for Pre-Sale Starting at RMB 95,900 - Car News - 5

Eye-Catching Rear Details

The rear of the Cowboy features rectangular LED taillights and a matte black bumper that mirrors the front design. A unique highlight is the “small schoolbag” storage compartment at the back. This waterproof, mesh-divided area is perfect for stowing wet or sandy items, such as umbrellas and rain boots, making it an ideal companion for wading or seaside trips.

Interior: Tech-Driven and Stylish

Inside, the Geely Cowboy blends technology with fashion, featuring a 14.6-inch central control screen powered by the Flyme Auto system. Equipped with the E02 high-performance cockpit chip (12nm technology, 8-core CPU), the infotainment system offers faster response times, intuitive interface navigation, and customizable desktop options.

2024 Guangzhou Auto Show: Geely Cowboy Small SUV Opens for Pre-Sale Starting at RMB 95,900 - Car News - 6

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The seats are upholstered in a mix of leather, denim, and suede, further reflecting the Cowboy’s free-spirited theme. Both driver and co-driver seats are adorned with the Born Free logo, emphasizing its adventurous essence. Additional comforts include 6-way electric seat adjustments and automatic constant-temperature air conditioning.

Performance and Power

Under the hood, the Geely Cowboy is equipped with a 1.5T engine delivering a maximum power of 133 kW and peak torque of 290 N·m. This engine is paired with a 7DCT wet dual-clutch transmission for smooth and efficient performance. The vehicle also features a front McPherson and rear multi-link four-wheel independent suspension, ensuring a balanced and comfortable ride across varied terrains.

2024 Guangzhou Auto Show: Geely Cowboy Small SUV Opens for Pre-Sale Starting at RMB 95,900 - Car News - 10

Conclusion

The Geely Cowboy combines a stylish, off-road-inspired design with advanced technology and impressive performance, making it a standout option in the small SUV market. With its competitive pricing and exclusive pre-sale offers, this vehicle is ready to capture the attention of adventurers and city dwellers alike.